Ponet educates women on sustainable healthcare practices. Its mission is to get a bidet into the houses of American women to improve hygiene and reduce the number of genital infections.

Category

Human-Centered Design

Deliverables

Design Research, Brand Identity,
Packaging Design, Promotional Posters

Problem

How can we educate women on more hygienic health care practices?

Excessive use of toilet paper in the United States harms the environment and affects women’s hygiene.

473,587,500,000

gallons of water

17.3

terawatts of electricity

253,000

tons of chlorine

Are needed annually to produce toilet
paper in the United States.

Did you know ?

Research on women’s hygiene shows that the percentage of bacterial vaginosis infections in
the
United States is
tripled compared to
other countries.

Think about

Using a bidet requires only about 1/8th gallon of water, compared to American toilets, which use five gallons of water to flush. In addition, little to no toilet paper is needed when using a bidet.

Quote

Interviews


Insights

Women in other countries have fewer hygienic problems because they use bidets.

Excessive use of toilet paper has effects on women’s health and also on the environment.

Wiping with dry toilet paper leaves stool and bacteria residue that can lead to infection.

Solution

Make bidets more accessible for American women

Design Solution

Previous
Previous

SENORITA